About Fresh Food RX.
Project Overview
This project evaluates whether technology-enhanced communication with program cardholders can increase engagement and improve benefit utilization, specifically aiming to boost fruit and vegetable purchasing. By testing innovative communication strategies, the study seeks to identify effective methods for strengthening nutrition behaviors among participating households.
Project Contact: Wes Gibson
Project Team

Principal Investigator
Shreela Sharma, PhD, RDN, LD
Director, Center for Healthy Communities
Professor and Vice Chair, Department of Epidemiology

Co-Investigator
Ronit Ridberg, PhD
Research Assistant Professor, Tufts University

Co-Investigator
Jose Miguel Yamal, PhD
Professor, Department of Biostatistics

Program Manager
Wesley Gibson
Center for Healthy Communities

Project Manager
Naomi Tice, MPH
Center for Healthy Communities